E-Commerce and Domain Names: Legal Strategies for Online Success
Keywords:
E-commerce, domain names, trademarks, cybersquatting, dispute resolution, consumer protection, jurisdiction, internet law.Abstract
As e-commerce expands globally, proactive domain name strategy is increasingly vital for online business success and risk mitigation. This comprehensive article analyzes the critical intersection between e-commerce and internet domains from a legal perspective. Discussion focuses on practices and considerations around registering, safeguarding, and enforcing trademark rights in domain properties serving as corporate online identities. Topics include trademark conflicts, anti-cybersquatting measures, dispute resolution processes, jurisdictional questions, data regulations, and emerging technologies. Companies undertaking e-commerce must implement adaptive, legally-grounded domain governance reflecting brands’ rising internet dependence. This article offers an invaluable reference on aligning domain management with legal rights and duties in e-commerce.
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